The Betsy

You can immediately tell the Betsy is different: She looks like a demure Southern Belle set in a sea of flamboyant Art Deco divas. Situated at the quieter end of Ocean Drive in South Beach, the white building has a Georgian facade and a sweeping front porch that look like something you’d find in the oak-shrouded Deep South rather than in sexed-up South Beach.

Just off the lobby, Chef Tourondel oversees the celebrated Miami hotspot, BLT Steak.Formerly the Betsy Ross, the property dates back to 1942. When it reopened as the Betsy in 2009, the new decor was strikingly different. The colonial-style fans hang from the lobby’s coffered ceilings pay homage to tradition, while safari-inspired touches (wooden carvings from Africa, mirrors fringed in zebra prints) pair with natural fiber area rugs to add some whimsy to the equation.

The hotel’s 61 rooms are not overly spacious, but they’re full of style and comfort. The contrast of dark hardwood floors and white lacquered furnishings creates a clean, calming vibe, while raffia-covered ceilings and four-poster beds decked with lush Frette linens add some romance to the picture. Plasma TVs, iPod docking stations and a tricked-out entertainment system with movies and music on demand head the list of standard techno touches.

The hotel has a Gym and a small courtyard pool fringed by tropical foliage. If swimming’s not on your agenda but you still want to lounge in the sun, the Betsy’s rooftop lounge area, the Deck, is a great place to kick back. It’s kitted out with plush chaise longues and nooks for curling up with a cocktail or a book. Retractable sails add a somewhat clubby vibe at night, making it a good place for a predinner cocktail.

For a meal to remember, BLT Steak, the steakhouse bistro of New York City fame, is just off the hotel’s lobby. South Beach’s never-say-die club scene is easily accessible on foot or by cab from the hotel, but one of Miami’s hippest hangouts happens to be in the Betsy’s basement. The entrance is sort of hidden, but once you find B-Bar, with its reflective ceilings and world-class DJs commanding the turn tables, you just might settle in for the night.

Beauty & Wellness

• Perched atop The Betsy you’ll find the Wellness Garden offering a full range of Spa treatments, therapies and yoga. With sweeping, unobstructed views of the ocean peeking just above the palm trees, this Zen-inspired sanctuary was designed to soothe the senses. The space incorporates wood, stone, bamboo and natural fibers, all shielded by retractable sails. Individual cabanas capture light ocean breezes and offer a welcome respite from the buzz of South Beach.

• Surrounded by lush palms and bamboo, enjoy a few moments for contemplation before or after your treatments while quenching your thirst with a restorative tea or refreshing organic beverage as part of the wellness ritual.

• Unique Spa treatments and massage therapies derived from food and plant-based ingredients are offered in The Betsy’s tranquil rooftop oasis or in the privacy of your own guest room.

• Massage therapies and treatments utilize luxurious products, all designed to relieve tension and quench sun-parched skin, while leaving your inner spirit rejuvenated. The therapies incorporate paraben-free products creams and products derived from ingredients like sugar plums, blueberries and mandarins. Imaginative therapies include a Wood Stone Ritual treatment with chilled stones, an indulgent Coconut Hot Towel facial and a host of massages, body treatments, manicures and pedicures suited for both men and women.

Hotel Facilities

Important information

Upon check-in photo identification and credit card is required. All special requests are subject to availability upon check-in. Special requests cannot be guaranteed and may incur additional charges. Non-contractual photo in available room.

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Important information

Upon check-in photo identification and credit card is required. All special requests are subject to availability upon check-in. Special requests cannot be guaranteed and may incur additional charges. Non-contractual photo in available room.